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4K Ultra HD TVs make pictures look so detailed and pristine that you feel like you’re looking at the real world through a window rather than watching TV. Especially when features like high brightness/high colour space panels and the powerful Quad Core Pro Engine are on hand to tease out every last tiny detail 4K has to offer.
By using special Wide Colour Phosphor Technology capable of producing a wider colour range, It covers more than 90% of DCI standards. Studio Master Colour TVs like the CX680 range give you a more subtle, naturally toned colour palette which, unlike most LCD TVs, still looks authentic in any scene.
The new generation of high brightness LCD panels are great for boosting colours and vibrancy. But they can only truly improve contrast if you can control their brightness in dark picture areas. Local dimming makes this possible by letting separate clusters of a TV's backlights output different brightness levels, so brightness can be reduced for dark areas without compromising the intensity of bright areas.
Dealing with the advanced smart features and 4K picture technologies we now expect on high-end TVs requires enormous processing power. Cue the Quad Core Pro engine. This cleverly separates the smart TV processing from the picture processing, so the smart elements run faster and smoother while pictures look cleaner, crisper and more refined – regardless of whether they’re web streams, broadcasts, Blu-rays or 4K feeds.
Thanks to Firefox, "my Home Screen" will be renewed, as a single gateway to all the broadcasting channels, apps and connected devices on this TV range. A new Firefox OS-based home screen makes it easy to access the content you want with intuitive operation.